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Strategies to Maximise Your Home’s Market Value

Estate Agents   |   October 16, 2023   |   Wright & Co Estate Agents


When selling your home, you will understandably want to ensure that you get the best possible price. Maximising your home’s market value can help you to improve the return on your property investment and you will have more money in your pocket. If you’re buying a new property, it can also provide you with an increased deposit and you may be able to expand your price range when browsing the property market. 

To achieve a good price for your property, there are a few things you should do before putting your house on the market. By having a proactive approach and taking the time to enhance your property’s appeal, you can attract potential buyers who are willing to pay slightly more. Below we have explored some effective strategies that can help you to unlock the hidden potential of your home and maximise its market value. 

Focus on First Impressions

Whenever you’re selling a home, first impressions are crucially important. For this reason, enhancing your home’s curb appeal is essential. Potential buyers are more likely to be interested in a property that looks well-maintained and visually appealing from the outside. The exterior of your home will influence their thoughts and opinions on the whole property. Consider freshening up any paintwork, tidying up your landscaping and adding some inviting touches like potted plants or a welcoming front door.

Make Any Required Repairs 

Over time, every property will require general repairs and it can be easy to overlook wear and tear when you’re living in your home. Before you get a valuation for your property, you should address any visible issues and make the required repairs. A well-maintained house is more appealing to potential buyers and it can make a big difference during viewings. Additionally, consider making a few updates that can modernise your home, such as replacing kitchen appliances, updating light fixtures or refreshing the paint in neutral tones.

Stage Your Home for Viewings

Staging your home can significantly impact its market value by helping prospective buyers visualise themselves living in the space. You can prepare for viewings by decluttering to create a feeling of spaciousness, rearranging furniture to improve the flow of the space and adding tasteful accessories to showcase your home’s best features. An estate agent will be able to provide you with some expert guidance for staging your home and ensuring it’s being presented to buyers in the best possible light. 

Highlight the Unique Features

Every property has unique features that can help to set it apart from others on the market. Take some time to think about the features your home offers and make sure you showcase these to increase its perceived value. For example, if you have a stunning view from your garden window, make sure it’s visible when your home is being photographed as well as during viewings. If you have quirky architectural details, highlight them with your decor and ensure they’re mentioned on property listings. 

Use Location Benefits to Your Advantage 

The location of your home plays a significant role in its market value. When trying to attract buyers who are willing to pay more to be well-situated, make sure you’re highlighting the key benefits of the surrounding areas. From the proximity to schools, parks and shopping centres to ease of transportation and career opportunities, use the location benefits to your advantage when marketing your home. Always include information about local amenities, attractions and upcoming developments to enhance desirability.

Market Your Home Effectively

Effective marketing is essential to maximise your home’s exposure to potential buyers and get the best possible price. Find an estate agent that offers professional photography, floor plans and detailed property specs to help show your property in its best light. Make sure your property will be advertised on all major property portals as well and that it gets the exposure it needs to attract buyers. When working with an estate agent, make sure that everyone is focused on achieving the best price for your property during negotiations too. 

Looking for Experienced Estate Agents in Hertfordshire?

Hopefully, by implementing these strategies, you can enhance your home’s market value and increase the likelihood of attracting buyers who are willing to pay slightly more for the right property. With some careful planning and attention to detail, you can unlock your home’s hidden potential and achieve a successful sale at the price you deserve.

If you’re trying to find an estate agent in Hertfordshire to assist you with the sale of your home, get in touch with our expert team at Wright & Co. We can take the stress out of your sale and guide you through the entire process. When selling your home, we will do all we can to achieve the best possible price in the best timeframe for you. If you have any questions about working with us, contact our team today. 


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